Company established since 2011

Proposal For Google Adwords

Background

IITIAN INFOTECH Web Development Company offering an extensive range of Internet services to businesses and organizations around the world. Our specializations are in SEO Services, Web Development, Ecommerce, Plugin Development, App Development and more. We provide wide range of solutions for both small to large companies world-wide. If you are looking for a trusted reputable web design company to handle all of your online business needs then look no further. We offer complete solutions for all industries and can meet the demands of any business needs.

Requirement

This proposal outlines the key tasks and associated costs involved in the setting up and managing of a focused One week Google Adwords campaign for IITIAN INFOTECH. This will include Search, Display Network and Retargeting Ads as required. Initially, the project will focus on First Aid as this is the most popular service and is required by every business. Other services will be added over the months and this will be used to complete additional market research and some SEO work to further support the Adwords campaign. The business goal is to increase levels of quality traffic and leads throught the website and to maximise conversion in to sales for key products and services in line with business plans

Key Objectives

Our objectives for this project include :

  • Drive targeted traffic to client’s website for the relevant products and services.
  • Generate revenue by increasing the amount of sales from client’s website using Google Adwords Search Ads and Google Retargeting.
  • Setup and run Display Ads and gives different variations in Ads at every 2-3 days.
  • Setup a conversion code to client website.

Evaluation Criteria

Quotations will be assessed and scored on the following criteria:

  • Understanding of brief and requirement (30%)
  • Proven Functionality and Resiliance (20%)
  • Company Track Record (20%)
  • Cost/Value for Money (10%)
  • Delivery Timescale (10%)
  • Additional benefits offered (10%)

Proposal Format

Proposals should clearly demonstrate how they meet each of the requirements set out above.

Deadline and Submission

Proposals are required by (current date), either electronically or by post/in person to Ajaydeep Singh IITIAN INFOTECH, A-16/04, Vyankatesh Nagar, Nandanvan Nagpur, Maharashtra,440009 ([email protected]). Shortlisted applicants will be invited to meet with the team during week commencing.

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